We live in a world of information abundance. The ability to create, produce, market and distribute content in almost any form has become very easy. So easy that a shocking amount of what we're reading is created not by humans, but by computer algorithms - perhaps even this post;). In the most recent post on strategy4telcomediatech I highlighted the need to consider the role that'bots' play particularly in automating conversational commerce - 'sales and service'. In this post I take a look at the use of'bots' or algorithmic content in digital media, how it is shaping our consumption habits, content creation and some of the capabilities required in both traditional and new media organisations. Algorithms and natural language generators have been around for a while.

We live in a world of information abundance. The ability to create, produce, market and distribute content in almost any form has becoming very easy. So easy that a shocking amount of what we're reading is created not by humans, but by computer algorithms - perhaps even this post;). In the most recent post on strategy4telcomediatech I highlighted the need to consider the role that'bots' play particularly in automating conversational commerce - 'sales and service'. In this post I take a look at the use of'bots' or algorithmic content in digital media, how it is shaping our consumption habits, content creation and some of the capabilities required in both traditional and new media organisations. Algorithms and natural language generators have been around for a while.